Risk Management…the What, Why, and How

by Michael Stanleigh 
 
Risk Management is the process of identifying, analyzing and responding to risk factors throughout the life of a project and in the best interests of its objectives. Proper risk management implies control of possible future events and is proactive rather than reactive.  For example: 
 
An activity in a network requires that a new technology be developed. The schedule indicates six months for this activity, but the technical employees think that nine months is closer to the truth. If the project manager is proactive, the project team will develop a contingency plan right now. They will develop solutions to the problem of time before the project due date. However, if the project manager is reactive, then the team will do nothing until the problem actually occurs. The project will approach its six month deadline, many tasks will still be uncompleted and the project manager will react rapidly to the crisis, causing the team to lose valuable time. 
 
Proper risk management will reduce not only the likelihood of an event occurring, but also the magnitude of its impact. 
 
I was working on the installation of an Interactive Voice Response system into a large telecommunications company. The coding department refused to estimate a total duration estimation for their portion of the project work of less than 3 weeks. My approach to task duration estimation is that the lowest level task on a project whose total duration is 3 months or more should be no more than 5 days. So… this 3 week duration estimation was outside my boundaries. Nevertheless, the project team accepted it. It appeared an unrealistic timeline for the amount of work to be done but they were convinced that this would work. No risk assessment was conducted to determine what might go wrong, preventing their ability to successfully complete their tasks on time. When the 3 weeks deadline approached and appeared that the work wouldn’t be completed, crisis management became the mode of operation. How to manage the successor tasks so that the project is kept on track. 
 
Risk Management Systems
 
Risk Management Systems are designed to do more than just identify the risk. The system must also quantify the risk and predict the impact on the project. The outcome is therefore a risk that is either acceptable or unacceptable. The acceptance or non-acceptance of a risk is usually dependent on the project manager’s tolerance level for risk. 
 
If risk management is set up as a continuous, disciplined process of problem identification and resolution, then the system will easily supplement other systems. This includes; organization, planning and budgeting, and cost control. Surprises will be diminished because emphasis will now be on proactive rather than reactive management. 
 
Risk Management…A Continuous Process
 
It begins with an idea which comes from: 
Once the Project Team identifies all of the possible risks that might jeopardize the success of the project, they must choose those which are the most likely to occur. They would base their judgment upon past experience regarding the likelihood of occurrence, gut feel, lessons learned, historical data, etc. 
 
Early in the project there is more at risk then as the project moves towards its close. Risk management should therefore be done early on in the life cycle of the project as well as on an on-going basis. 
 
The significance is that opportunity and risk generally remain relatively high during project planning (beginning of the project life cycle) but because of the relatively low level of investment to this point, the amount at stake remains low. In contrast, during project execution, risk progressively falls to lower levels as remaining unknowns are translated into knowns. At the same time, the amount at stake steadily rises as the necessary resources are progressively invested to complete the project. 
 
The critical point is that Risk Management is a continuous process and as such must not only be done at the very beginning of the project, but continuously throughout the life of the project. For example, if a project’s total duration was estimated at 3 months, a risk assessment should be done at least at the end of month 1 and month 2. At each stage of the project’s life, new risks will be identified, quantified and managed. 
 
Risk Response
 
Risk Response generally includes:
 
Avoidance…eliminating a specific threat, usually by eliminating the cause.

Mitigation…reducing the expected monetary value of a risk event by reducing the probability of occurrence.

Acceptance…accepting the consequences of the risk. This is often accomplished by developing a contingency plan to execute should the risk event occur.
 
 
In developing Contingency Plans, the Project Team engages in a problem solving process. The end result will be a plan that can be put in place on a moment’s notice. 
 
What a Project Team would want to achieve is an ability to deal with blockages and barriers to their successful completion of the project on time and/or on budget. Contingency plans will help to ensure that they can quickly deal with most problems as they arise. Once developed, they can just pull out the contingency plan and put it into place.
 
Why Do Risk Management?
 
The purpose of risk management is to:
 
Identify possible risks.
Reduce or allocate risks.
Provide a rational basis for better decision making in regards to all risks.
Plan.
 
 
Assessing and managing risks is the best weapon you have against project catastrophes. By evaluating your plan for potential problems and developing strategies to address them, you’ll improve your chances of a successful, if not perfect, project. 
 
Additionally, continuous risk management will:
 
Ensure that high priority risks are aggressively managed and that all risks are cost-effectively managed throughout the project.

Provide management at all levels with the information required to make informed decisions on issues critical to project success.
 
If you don’t actively attack risks, they will actively attack you!!
 
How To Do Risk Management?
 
First we need to look at the various sources of risks. There are many sources and this list is not meant to be inclusive, but rather, a guide for the initial brainstorming of all risks. By referencing this list, it helps the team determine all possible sources of risk. 
 
Various sources of risk include:
 
PROJECT MANAGEMENT
Top management not recognizing this activity as a project
Too many projects going on at one time
Impossible schedule commitments
No functional input into the planning phase
No one person responsible for the total project
Poor control of design changes
Problems with team members.
Poor control of customer changes
Poor understanding of the project manager’s job
Wrong person assigned as project manager
No integrated planning and control
Organization’s resources are overcommitted
Unrealistic planning and scheduling
No project cost accounting ability
Conflicting project priorities
Poorly organized project office

EXTERNAL
Unpredictable
Unforeseen regulatory requirements
Natural disasters
Vandalism, sabotage or unpredicted side effects
Predictable
Market or operational risk
Social
Environmental
Inflation
Currency rate fluctuations
Media
Technical
Technology changes
Risks stemming from design process
Legal
Violating trade marks and licenses
Sued for breach of contract
Labour or workplace problem
Litigation due to tort law
Legislation
 
 
The Risk Analysis Process
 
The Risk Analysis Process is essentially a quality problem solving process. Quality and assessment tools are used to determine and prioritize risks for assessment and resolution.
 
The risk analysis process is as follows:
 
IDENTIFY THE RISK
This step is brainstorming. Reviewing the lists of possible risk sources as well as the project team’s experiences and knowledge, all potential risks are identified.
Using an assessment instrument, risks are then categorized and prioritized. The number of risks identified usually exceeds the time capacity of the project team to analyze and develop contingencies. The process of prioritization helps them to manage those risks that have both a high impact and a high probability of occurrence.

ASSESS THE RISK
Traditional problem solving often moves from problem identification to problem solution. However, before trying to determine how best to manage risks, the project team must identify the root causes of the identified risks.
The project team asks questions including:
What would cause this risk?
How will this risk impact the project?

DEVELOP RESPONSES TO THE RISK
Now the project team is ready to begin the process of assessing possible remedies to manage the risk or possibly, prevent the risk from occurring. Questions the team will ask include:
What can be done to reduce the likelihood of this risk?
What can be done to manage the risk, should it occur?

DEVELOP THE CONTINGENCY PLAN or PREVENTATIVE MEASURES TO THE RISK
The project team will convert into tasks, those ideas that were identified to reduce or eliminate risk likelihood.
Those tasks identified to manage the risk, should it occur, are developed into short contingency plans that can be put aside. Should the risk occur, they can be brought forward and quickly put into action, thereby reducing the need to manage the risk by crisis.
 
 
About the Author
 
As President and CEO of Business Improvement Architects, Michael works with executives and senior managers around the world to help them improve operational effectiveness through strategic planning, leadership development, project management and quality management. He has been instrumental in helping his clients reduce waste and increase efficiencies and profits with his clear processes and quality approach. 

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